On the surface, text messaging seems like a straightforward concept with lucrative marketing potential. For example, you create a mass text to your demographic and…
As a relatively new marketing technique, SMS marketing campaigns are still not being used by the majority of businesses, despite its unique reach, capability and…
Despite the growth of social media, one of the most effective ways to communicate with clients is through short and clear SMS messages. However, unless…
In our environmentally sensitive times, the truly smart companies are doing everything they can to show their social responsibility. From Starbucks’ “Grounds for Your Garden”…
SMS campaigns continue to gain ground despite the increasing number of smartphones and applications. As people become more used to the technology, marketing strategies become…
SMS marketing is an extremely valuable tool in an increasingly competitive mobile marketplace. However, many businesses are not reaping the full potential of bulk SMS…
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